How to Use Facebook Ad Analytics to Improve Your Results: A Deep Dive – Recap

How to Use Facebook Ad Analytics to Improve Your Results: A Deep Dive – Recap

How to Use Facebook Ad Analytics to Improve Your Results: A Deep Dive – Recap

Elizabeth Marks2021-01-29T09:04:53+00:00March 11, 2020|Content Curation, Measurement|

In this session with Andrea Vahl, author of Facebook Ads [...]

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Proving the ROI of Your Marketing Activities

Proving the ROI of Your Marketing Activities

Proving the ROI of Your Marketing Activities

Elizabeth Marks2017-12-04T18:14:34+00:00May 26, 2017|Copywriting, Measurement|

Why is Return On Investment (ROI) so Difficult to Calculate? [...]

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What Web Metrics Should You Measure? By Robert W. Bly

What Web Metrics Should You Measure? By Robert W. Bly

What Web Metrics Should You Measure? By Robert W. Bly

Elizabeth Marks2017-03-02T18:08:53+00:00March 13, 2017|Measurement|

               I may be wrong. I frequently am. But [...]

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7 Ways to Measure the Return on Marketing Investment

7 Ways to Measure the Return on Marketing Investment

7 Ways to Measure the Return on Marketing Investment

Elizabeth Marks2018-04-12T20:20:24+00:00October 13, 2016|Measurement|

You’ve heard the term ROI – Return on Investment.  Naturally, [...]

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