Content Curation
Tips and strategies for finding, organizing, and sharing valuable content with your audience.

How to Leverage LinkedIn Video to Grow Your Brand – Recap
March 12, 2020
Learn from Goldie Chan, LinkedIn Top Voice for Social Media (Video) and the “Oprah of LinkedIn.” Goldie goes over the best ways to define, attract and deliver to your perfect audience and customer/client base. Discover both organic video and LinkedIn live-streaming tactics that get you to the top of the feed and dominating your industry

How to Write Persuasive Copy in a Voice That’s Unmistakably Yours – Recap
March 12, 2020
Mike Kim of Copy Proof gave a 45 minute (not counting the Q&A) session at Social Media Marketing World February 29 – March 2, 2020 about how to write persuasive copy in a voice that’s unmistakably yours. For those of you who don’t know yet, Mike Kim is a brand strategist and direct response copywriter

How to Use Facebook Ad Analytics to Improve Your Results: A Deep Dive – Recap
March 11, 2020
In this session with Andrea Vahl, author of Facebook Ads Made Simple, you’ll learn how you can make big leaps in ad performance by just drilling deeper into your Facebook Ad Analytics. As you can see from the slide above, Andrea knows what’s she’s doing when it comes to FB ads. She has the track

Jasmine Star’s session on How to Build a Brand on Instagram that Stands Out and Thrives – Recap
March 9, 2020
What if you could get more Instagram followers, turn them into raving fans, do it for free and it wouldn’t take forever? That was her opening question to the audience at her keynote presentation at Social Media Marketing World February 29 through March 2, 2020. Jasmine is a big fan of using Instagram Stories to
Content Marketing Works Infographic
April 3, 2017
How Content Can Set You Apart From Your Competitors Content marketing is a necessary tool in your marketing toolkit. 100% of your marketing efforts rely on content as the chief method of conveying your message. Some interesting statistics on content marketing include: 47% of buyers viewed 3-5 pieces of content before engaging with a sale
Why Video Makes Sense for Your Website Today
March 22, 2017
There are many ways to communicate. The written word is one way. Visual media such as videos coupled with sound is another very effective way to communicate. Why Use Video? From Videobrewery.com 75% of executives who told Forbes that they watch work-related videos on business websites at least once a week. The results breakdown: 50%
Catch Customer’s Attention By Solving Their Problem Now
March 21, 2017
There are many forms of lead generation tactics: newsletter, special reports, blog posts, articles, webinars, videos, case studies, white papers, and more. Although, one tactic stands out – White Papers. Why Use a White Paper? 96% of B2B buyers want content with more input from industry thought leaders. (Demand Gen Report, 2016 Source: https://www.hubspot.com/marketing-statistics) And
How Content Curation Helps Your Brand
October 26, 2016
There is no doubt that getting in front of your prospective clients with good content is key. But who has the time to research, write, edit and publish all that good content? That’s where content curation can help. I want to share a well-kept secret with you. Why Content Curation Helps Your Brand There are
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Elizabeth works directly with service businesses to build marketing plans that generate consistent, qualified leads — without wasted budget or guesswork. Let's talk about what's possible for your business.
