Content Curation

Tips and strategies for finding, organizing, and sharing valuable content with your audience.

Paid versus Organic Traffic – which is better?

Paid versus Organic Traffic – which is better?

April 10, 2023

Paid versus Organic Traffic – which is better? My clients often ask, which is better for my business? Should I jump into Paid Ads to get more exposure online fast? Or are there ways to get exposure that don’t cost so much? Look, paid ads have a place in our overall marketing strategy. However, if

6 Topics to post or Blog About

6 Topics to Post or Blog About

April 3, 2023

6 Topics to Post or Blog About What you post on social media matters. Every piece of content you create should have a specific purpose in mind. When you share information that can solve someone’s problem, fill a need, or achieve a goal, you’re adding value to your potential prospects. Over time those potential prospects,

Fast & Easy Way to Create Content

A Super Fast & Easy Way to Create Content

March 27, 2023

One of the best ways to get KNOWN on the internet is to generate valuable content that others will want to read.

Why Building Your Email List Should Be Top Priority

Why Building Your Email List Should Be Top Priority

March 13, 2023

What is the highest-value asset in your business? It’s not your computer. It’s not your intellectual property. It’s not your office. It’s not your social media following. It’s your email list.

WHO are your people?

WHO are your people?

February 27, 2023

WHO are your people? Who is it you serve with your business? How well do you know them?

A person writes in a notebook next to an open laptop, a smartphone, and coffee on a wooden table, planning content marketing strategies in a cozy café setting to effectively reach audience goals.

How to Reach Your Ideal Audience with Content You Already Have

January 11, 2021

Have you ever felt overwhelmed by the idea of creating content for your business you can share on social media? It’s a well-known fact that building organic traffic to your website over time it brings prospective customers to you automatically. This really works but it does take time. It’s a long-term play. This is something you want to do all the time, so that you’re reap the reward down the road.

A woman with a ponytail sits at a desk, looking stressed while staring at her laptop. She rests her head in her hands, struggling with indecision over her online marketing strategy. A blue mug and white headphones are on the table beside her.

Are you stuck in indecision over how to market your business online?

August 21, 2020

Do you struggle with wanting to do things “right”? Or do you need to have everything “perfect” before you take action? If you do, you’re not alone! I want to let you in on a little secret…shh, don’t tell anyone…ready? There is no right or perfect way to do marketing. Did you hear that?

A smartphone screen displays various social media app icons, highlighting the diverse content types for social media across platforms like Facebook, LinkedIn, Twitter, Instagram, YouTube, Tumblr, Pinterest, WhatsApp, Vine, and Google+ on a dark background.

9 Content Types You Can Create for Social Media Posts

June 10, 2020

Based on Nathan Frazer’s training within Ray Edwards’ TCA Coaching Program, here are nine ideas for content you can share on social media. Flag Planting – Create a post that talks about where you stand on a controversial subject. It’s good call out what you stand for, even if some people get mad about it.

A woman in a light pink dress sits at a white desk working on strategic activities on her laptop. On the desk are a mint green vase with dried flowers, a cup of coffee, a pen, and a glass of water.

5 Things Business Owners Should Be Doing During the Coronavirus Shutdown

April 10, 2020

While the government may have shutdown a lot of businesses, there are still ways to keep your business alive and kicking.  If your business has slowed down, it’s a good to invest the time back into your own business.  Here’s a few activities worth mentioning that can help put your business on track to not

Logo with stylized text reading Social Media Marketing World on a red banner against a light blue sky background, featuring a partial building on the lower right—perfect for social media or SMMW20 business promotions.

6 Things I learned at #smmw20 for Using Social Media for Your Business

March 18, 2020

On a recent trip to San Diego, California for the 8th annual Social Media Marketing World conference, I learned several tips for improving how to use social media for your business. It’s About Community Brian Fanzo, a digital strategist, says “the future of business is community.”  It’s really about storytelling to begin a following of

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Elizabeth works directly with service businesses to build marketing plans that generate consistent, qualified leads — without wasted budget or guesswork. Let's talk about what's possible for your business.

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